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7 Social Media Content Ideas for Café Owners

Running a café isn’t just about brewing great coffee — it’s about building a community of loyal customers who choose you over the other coffee spots in town. That’s where smart, engaging social media comes in. If you’ve ever sat staring at your phone wondering “what should I post today?” — this list is for you. Here are 7 social media content ideas café owners can start posting today to attract customers, boost engagement, and make your café the local

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What Google's New AI Overviews Mean for Your SEO (Especially if You're a Local Business in QLD)

It's no secret that tools like ChatGPT have changed how people find and engage with content online. But now, Google has joined the party, and the game is shifting again. They've introduced a new feature called AI Overviews, and it's already rolling out across search results. If you run a small business in Queensland, this change matters more than you might think. Let's break it down in plain English 👇 What Are AI Overviews? AI Overviews are Google's new way

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How We Boosted Engagement by 194% and Helped Book 7 Weddings in 2 Days

Let’s talk about what consistent, strategic marketing can really do for your business — without needing to be online 24/7 or dancing on reels every day. Over the past six months, I’ve had the absolute pleasure of managing social media for a business owner who already had the goods. Her service? Incredible. Her offer? Solid. Her reputation? Glowing. What she didn’t have was the time or energy to show up online the way she wanted to — and that’s where

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What Is “Search Social” and Why It Matters for Your Small Business

You’ve probably heard that social media is constantly changing (because, well… it is). But one of the biggest shifts we’re seeing in 2025? People are using social media platforms - especially Instagram and TikTok - like search engines. And if your content isn’t showing up when they search, you're missing out on more than likes… you're missing opportunities. Let’s talk about what Search Social is, why it matters, and how your business can show up in all the right places.

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